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`4 TIPS FOR COMBATING HAT HAIR`

Summertime is approaching, the days are getting longer, and you can finally dig out of hibernation. Nothing sounds more tempting than putting on your favorite hat for weekend errands, or dusting off the motorcycle helmet and riding to work- so what’re you waiting for?

Hats not only protect your head and face from the sun, but they can also add that final touch to your outfit. Hats and summer are like guitars and picks or Ferraris and the Autobahn; they just go together. Yes, hats are great until you realize you have dinner plans with your significant other’s parents in an hour! Don’t fret. We’re here to make sure you stay looking sharp once the hat is off.

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`1. PUT YOUR HAT ON WHEN YOUR HAIR IS 100% DRY`

Are you ready for your Bill Nye the Science Guy moment? Hair is built of Keratin, consisting of ionic, hydrogen and disulfide bonds. Water can break down the first two bonds, making the hair more flexible and softer. As the hair starts to dry, the ionic and hydrogen bonds harden, retaining its shape until getting wet again. This means, if your hair is wet when you put a hat on, it will dry the way it was smashed and crammed in there. Bust out the blow dryer, and make sure your hair is dried into the general style you want (before you put on your hat, of course)!

`2. GREASY HAIR HACK`

You just played the best round of golf of your life, but that also means you’ve been sweating under that hat for most of the day. You’ve completely forgotten about your business dinner with prospective clients -- what do you do?! We have the perfect product to help combat your greasy locks: Texture Powder.

Sprinkle a little at the base of your scalp to help absorb excess oils, matte the shine and add a little volume. Run your hands through your hair to evenly distribute the product and, VOILA!

`3. TAME THE ALFALFA`

Today is the big meeting and the stars are aligning. You wake up early, your hair fell perfectly in place, the lucky suit is pressed, and the weather is optimal for riding your bike to work. Until, that is, you get into the office and realize your helmet has given you the famous Alfalfa sprout. Any other day, you might not care, but you’ve been prepping for this meeting for weeks. The best product to save the day is Molding Paste.

Molding Paste is water soluble and gives your hair the pliability to touch and reshape throughout the day. All you need to do is wet your hands, run them through your hair and reshape your hair back into place.

`4. TIME TO ABANDON SHIP?`

If all else fails, you might have to abandon ship. Sometimes life becomes too much, and the easiest solution is to wipe the slate clean... Dunk your head in water and start over!

If you know you’re going to be wearing a hat that day be prepared - it’s 2019 and men’s grooming is no longer a sensitive subject. Don’t be afraid to keep some products in your desk drawer, gym bag or backpack. When you look good, you feel good.

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